Friday, February 26, 2016

Blog Entry #27 Creative Critical Reflection Question 1 DRAFT

Creative Critical Reflection Question 1
-How does your product use or challenge convection and how does it represent social groups or issues?
Our final film used convection, we conveyed convection in our shots. Here is an example, we shot an over-the-shoulder shot of Zack to show that he was in charge of the house. This shot shows that Zack has power and confidence. We used this technique because we wanted to symbolize that Zack had many responsibilities as a young adult. When I say responsibilities of a young adult I mean adults ages 18-23 that go to work every day and rely on a weekly pay check to pay bills, feed themselves and pay for other necessities. But when we speak of just responsibility we noticed it in a few films that we have viewed for research. We have seen this shot before in the "John Adams" episode we watched as a class. The over-the-shoulder shot that was portrayed in the "John Adams" showed that John was a leader and in-charge of his town. It also shows courage because he was the only one to go and help his people in the madness.  Our product also represents social groups and issues as young adults living day to day on one job and it can all fall apart when you get the call of being laidoff or fired. However in our case of the film Zack's problem was solved by spending a dollar on a 1 million dollar scratch off from publix changing his life.

Thursday, February 18, 2016

Blog Entry #25 Revision 3

As soon as our group gets the final clip to add to the film my job will be to insert that clip into the old film. I have decided that I will post the original video, then the additional clip, and I will post the original video again to crop these videos to finalize the video. As a group we also decided that we will edit the clip when Zack drops to his knees and celebrates because we thought that this was an akward ending. We have chosen to end it right when Zack drops to his knees.

Blog Entry #24 Revision 2

We refilmed the clip to add to our film, however when the video showed up on the computer to edit the video file was blurry and unclear.

Our group still wants to add a clip to fill the hole in the plot, so we will reshoot a clip of Zack reading the text he recieved from Josh outloud.


Blog Entry #23 Revision 1

Revision

We decided that we will film a clip of Zack recieving a text from Josh saying "1 million dollar scratch offs at Publix for 1 dollar". By adding this clip it will hopefully fill a hole in the polt, becasue in our first class revision the students were confused about why Zack went to Publix until he purchased the scratch off.


Tuesday, February 16, 2016

Blog entry #22 Commercials

My group and I decided to analyze Super bowl commercials to find out how businesses and company do to promote their products. We will also be looking for the focused audience for each commercial as well as the persuasive techniques they use to encourage the consumer to buy their product

Super bowl commercials
1. Mountain Dew Kick Start (product)

The focused audience for this commercial are people from the age 18 to 30 (people who drink energy drinks both males and females)
The persuasive techniques for this commercial was by showing the audience3 awesome things combined (puppy monkey baby). This commercial used humor as an emotional appeal to purchase their product.

2. Doritos Ultrasound commercial

The audience that the company was focused on was middle ages parents. This commercial was mainly used to influence people to buy these chips. Mainly focused towards males more than females.
Humor was also the persuasive techniques to buy their product. Males will find this commercial really funny as this commercial shows a man joking around with his wife and she is unhappy with his actions. Women might not find it as funny since the birth of a child is not funny for women.

3. Heinz ketchup

This company dressed Weiner Dogs as hot dogs. This is an emotional appeal as most people will find this cute and funny, all while still trying to get the viewer to buy their Heinz Ketchup.
The audience that is targeted is families and people who have fun. (Parties, Barbecues, camping, etc.)

Doing this research helped our group decide that commercials will be an excellent way to promote our film. We will play our commercial on Cable networks like HBO,  ABC, Spike, FX, AMC etc. We decide on these Television Networks because we researched the age groups (Teen, Adults 18-40). These age groups are the ages that our film was aimed towards.