-How does your product engage with audiences and how would it be distributed as a real media text?
In the film industry there are many ways that films engage
with the target audience. Our films target audience is young adults that run
into social and economic problems. This film really can compare to the real
world young adults that need help because of financial troubles. Our product
shows Zack, a hopeless young adult living day to day with one job. His normal
life turns upside down when he receives a call from his boss that he is fired.
This to many young adults can be a tragedy, stressful and the feeling that life
has deceived them. But when all faith was lost Zack receives a text from his
best friend Josh that said "1 million dollar scratch offs sold at Publix
for 1 dollar!". Zack feels like this can be a life changing opportunity
that he has to take. Without hesitation, he goes out to get it, and won! Our
films plot can really relate to a large percentage of young adults in our
country with daily problems and struggles. If you have good friends they can
sometimes change your life.
There are many different ways that films can be distributed
in the film industry. As a group we decided that our film will be distributed
to our community. The way we will distribute information about our film is that
we will hand out flyers at local high schools (with approval), hang up flyers
in stores all around town (With approval) and stand downtown handing out flyers
to the locals as well as the snowbirds to get our product name out there and
get people talking about it. We would also get in contact with our local news
station (CNN and SNN News 6) to talk to them and ask them if we would be able
to advertise and talk about our film on the news (to get our product seen by
other social groups other than our targeted audience(Adults, Elders, etc.)).
These are just a few ideas that our group decided to distribute our film
product to our target audience as well as other social groups as a real media
text.
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